Topic: Business News


7 Triggers on Investors.com and IBD


In the Managing for Success column of Investors.com and its print edition, Investors Business Daily, Morey Stettner profiles The 7 Triggers to Yes, helping to explode the myth that logic wins business, and that emotions have no place in decision-making. Stettner summarizes three emotional triggers we all employ – Authority, Hope and Reciprocity. The original… Read more »

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