Susan's Trigger Spectrum

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Get More Yes in Your Life.

Create more profitable relationships by knowing where your colleagues and clients rank on the spectrum of emotional triggers we all use to navigate our lives and make decisions.

David's Trigger Spectrum

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Be a Key Influencer with Everyone You Know.

The great Maya Angalou said, “People will forget what you said. People will forget what you did. But people will never forget how you made them feel.” Know the emotional factors that lead people to yes.

Mason's Trigger Spectrum

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Brains for Better Business.

Science reveals: Even our most calculated decisions are far more dependent on the emotional brain than we even believed. Knowing how to appeal to emotional triggers is a business game-changer.

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Does the Futurist Vision of Thinking Include Emotion?

Controversy surrounding the technology-enhanced brain aside, futurists seem exclusively focused on the intellect.

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Maya Angelou: Making Emotional Connections

The author, poet, performer and activist had a unique ability to give intellectual insight an emotional appeal.

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Neuroscience’s Most Famous Patient

The sensational story of Phineas Gage may be the first proof of the all-controlling nature of the emotional brain.

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